As a corporate leader or manager, you’ve heard the world is in the throes
of a caregiving crisis. You may have felt it personally. You’ve seen your
employees struggling with their at-home caregiving responsibilities.

Deep down, you know there is risk associated with not addressing the negative impacts on 30% of your workforce spending an average 24 hours per week on the duty of care

The Caregiving Crisis:

… Costs companies real money in terms of employee turnover, productivity, and higher healthcare costs (US$68 million annually, and rising rapidly)

... Impacts a naturally diverse workforce population without prejudice (including aged 24~40 Millennials, who now represent one-quarter of all caregivers of aging adults)

… Results in documented negative impacts on caregivers' emotional, physical, and financial health

... Is not going away, driven by rapid aging trends and overwhelmed healthcare systems

... Is an opportunity to take a leadership role, not only in your company but in the communities in which your business operates

Amidst the current corporate scramble to re-engineer workplace experiences with a life stage view of employee wellbeing, Debbie Howard's new book, The Caregiving Crisis: What It Costs Your Business and How to Fix It, gives you the fast-track perspectives and tools you need to support the special workforce segment of employee caregivers.

Piggybank and leaf in hands against green spring background. Shallow depth of field

Here, you will find a crystallized view of best practices and how to:

  • Identify and engage with the different types of caregivers in your company
  • Re-purpose existing HR and EAP training programs for the purposes of your employees with caregiving responsibilities
  • Establish KPIs for evaluating program performance going forward, building in risk assessment and prevention
  • Acknowledge and reward the personal work being done by your employee caregivers
  • Create a forward-thinking strategy based on your unique company culture

Caring for the caregivers in your company is at
the intersection of ongoing corporate initiatives in
employee experience, DEI, and human capital management.
It is also foundational to creating competitive advantage
through elevated employee wellbeing

Market strategist, author, and caregiver advocate Debbie Howard has mapped out a clear pathway forward for leaders and companies to save money and build corporate goodwill while supporting their employee caregivers, via talks and workshops, targeted content, and skills-building training for managers and employees.

Group of work colleagues having meeting in an office lobby

Let us know how we can support your company
with live or virtual keynotes and workshops,
targeted content, or skills-building training
for managers and employees

Contact Me to Talk about Your Next Steps!